Josetta Saffirio

Josetta Saffirio

A gnome would sneak into the farmyard on a cart pulled by mice; he’d help with the field work and take care of the animals and the storeroom in exchange for a little wine. This little helper was a character in the stories told by Ernesto Saffirio to his daughter Josetta, and today he stars on the brand’s labels, drawn by Josetta herself, who began making wine from her family’s grapes in 1952, at just 23!

There weren’t many bottles, but they were wines of the highest quality, which led her to a place on the international wine scene’s honour roll. Today the business is in its fifth generation, and it continues to produce wines with ceaseless passion and commitment.

The family’s love for their land and their work, combined with the desire to share their world with enthusiasts, has led to the Adopt a Row scheme, an experience that brings wine lovers right into the vineyard to take charge of individual rows of vines, and culminates in the production of bottles with personalised labels.


Visits and tastings 
Booking essential Mon.-Fri. 10.00-18.00.
Sat.-Sun. 10.30-14.00
Classic tasting
4 wines including a Barolo 
Barolo experience
5 wines including 3 Barolos
Pic nic in the vineyards 
3 antipasti, 1 dessert, a bottle of wine and a ticket
for the Barolo Wine Museum, WIMU.
Cookery school
Back to school with chef Matteo Morra!
Workshops at 10.00 or 14.00, subject to booking.
Light lunch in the winery paired with selected wines.


Località Castelletto, 39 | Monforte d’Alba (CN)
Tel. +39 0173 787 278  
E-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.


  • Barolo DOCG
  • Barolo DOCG Persiera
  • Barolo DOCG Riserva Millenovecento48
  • Nebbiolo d’Alba DOC
    Spumante Metodo Classico Brut Rosè
  • Langhe DOC Rossese Bianco

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